Tag Archives: Outdoor

Selling Nature Photography: PhotoShelter and Outdoor Photographer Release New Business Guide


New York, NY (PRWEB) July 18, 2012

PhotoShelter (http://www.photoshelter.com), the worldwide leader in photography portfolio websites, sales and marketing tools for photographers, today published a new free educational guide, Selling Nature Photography. This guide provides key marketing insights from leading nature photographers and buyers, including Art Wolfe and National Geographic. Selling Nature Photography can be downloaded directly here: http://bit.ly/sellnaturephotos

PhotoShelter releases this guide in partnership with Outdoor Photographer, the premier magazine about outdoor photography. Outdoor Photographer is well known for its photography technique articles and gear reviews for nature, travel, and wildlife photographers.

Selling Nature Photography shares guidance to help nature photographers grow their businesses, including six questions to ask before pitching to editorial clients, seven tips to get nature photography featured in public spaces, how to turn a passion into a thriving business, and why being a persistent business person and protecting your interests is a must.

The guide includes interviews with successful photographers like Art Wolfe, Jerry Monkman, Martin Bailey, Jody MacDonald and Grant Kaye, who offer their advice on how to bring clients through the door and create sustainable businesses across the many different ways to sell nature photography. The guide also shares interviews with nature photography buyers who are on the lookout for new images to publish and photographers to feature.

Selling Nature Photography is the latest in PhotoShelters ongoing series of free business guides for photographers and marketing professionals. PhotoShelters e-book library includes 21 educational guides including topics such as email marketing, search engine optimization, and starting a photography business. All can be downloaded here: http://bit.ly/psresearch.

About PhotoShelter

PhotoShelter is the leader in portfolio websites, photo sales, marketing and archiving tools for photographers. Over 74,000 photographers worldwide use PhotoShelter to power their success online, with customizable website templates, searchable photo galleries, e-commerce capabilities, and bulletproof image storage. Photographers can create a professional PhotoShelter website in under five minutes, or customize the design of PhotoShelter to power their existing photography website.

A complete solution designed to make the business of photography easier to manage – PhotoShelter offers image security, online image delivery, and advanced marketing tools like SEO and social media sharing capabilities so photographers can make their images work harder for them. To join our community or try PhotoShelter, visit http://www.photoshelter.com.

About Outdoor Photographer

Outdoor Photographer is the premier magazine about outdoor photography. Their photography technique articles are geared to helping you capture the best wildlife, travel and outdoor sports photography. Review photography tips and keep up with digital photography as applied to nature photography; stay current with the latest in photography equipment. You can also explore our readers’ favorite places that offer the best in photography locations.

All trademarks are the property of their respective owners.







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12 Volt Lighting Now Offers Outdoor Deck Lighting


San Fernando, CA (PRWEB) August 17, 2012

12 Volt Lighting, a leading online source of low voltage outdoor lighting and LED landscape lighting, has announced that they now offer LED outdoor deck lighting products from top manufacturers, such as Orbit, Corona, Kichler, Hinkley and more. These products join 12 Volt Lightings already extensive line of outdoor lighting systems, including solar lighting, 12 volt deck lighting and 12 volt outdoor path lighting products, such as flood lights, spotlights, in-ground well products, hanging lights and more.

Outdoor decks are gaining in popularity for parties, family meals or just relaxing in the sun. But when the sun goes down, many decks lose their usefulness because they lack lighting. Outdoor deck lighting extends the usability of the deck, improves its appearance and creates a safe and pleasant atmosphere for entertaining or relaxing on a warm evening. But many homeowners hesitate to take on the expense and trouble of hiring a contractor to install lighting.

LED outdoor lighting provides a cost effective way to improve visibility outside the home and enhance the aesthetic design of yards and decks. These low-voltage lighting systems are easy for non-professionals to design and install, and most building codes do not require the use of a professional contractor for installation. Most 12 volt outdoor lighting systems can be installed in a matter of hours, using simple hand tools such as screwdrivers and wire cutters, and many manufacturers provide detailed, easy-to-follow instruction guides. Low voltage lighting products are also safer than 120-volt systems, offer great design flexibility and can withstand wet or moist environments.

Outdoor deck lighting can be used on most surfaces and are available in flush mounted or surface mounted models. Surface mounted products can be installed without creating large holes in the wall or deck surface. Flush-mounted models require that a hole be cut to insert the fixture.

Outdoor deck lighting fixtures are available in plastic, aluminum, brass, stainless steel and copper, in a wide variety of designs and configurations for perimeter lighting, illumination of walls and railings, floor lighting, pathway lighting, accent lights and hanging lights. Each deck lighting system uses a self contained transformer that plugs into a standard house electrical outlet.

12 Volt Lighting provides online assistance in the selection and design of the right system for your needs, including choosing the proper transformer, wire and connectors to complete your outdoor deck lighting project quickly and easily. The company was founded by a landscaping contractor who was frustrated by repeated problems in ordering outdoor landscape lighting and wanted to simplify the process. Shopping online with 12 Volt Lighting is fast and easy, and all transactions are protected by a secure online shopping cart system.

For more information on outdoor deck lighting and other LED landscape lighting products, visit http://www.12VoltOutdoorLighting.com.







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Kids Outdoor Clothing UK Retailer Wellies And Worms Announces New Features For Easier Ordering


(PRWEB) June 08, 2012

Childrens online store Wellies and Worms is taking the hassle out of shopping by introducing a series of upgrades to make buying childrens clothing and travel accessories even easier.

The kids outdoor clothing retailer which specialises in childrens raincoats and wellies, as well as summer items such as baby swimwear, has just completed a major upgrade of its Magento Commerce shopping cart system from v1.3.2.3 to v1.6.2.0 to enable it to improve the functionality of the site. The upgrade, which was carried out by Bristol based digital agency C3Media.co.uk, means the retailer will now be able to introduce a series of front and backend improvements to the site.

Chief amongst those is the use of Sage Pays new token system which means existing customers will be able to use saved credit and debit card details the next time they order, whilst still maintaining complete data security.

Wellies and Worms owner Graham Cox said: In business the customer is king and its important to make life as smooth and easy for her – or him – as possible when it comes to browsing and purchasing online.”

After all, one of the reasons the customer has probably come online to begin with is because they dont have the time to go out to the shops to hunt for clothing or luggage and are looking to make a quick purchase. The last thing they want is to be sitting huddled over a computer for an hour trying to work out how to put a final payment through.

The company also plans to rapidly increase its use of social media throughout the site to increase brand awareness and sales. Graham continues, the magento upgrade allows us to install some new social media extensions on the site. Besides Facebook and Twitter integrations, Pinterest and Google + are becoming increasingly influential social signals and we plan to use all these to drive sales and help out customers become advocates for the brand.

We know how people like to share with friends and family what theyve been doing or bought, especially when it comes to cute rainwear or swimwear for kids. Now they can do this at the simple click of a button, a far easier route than having to link up to the website.

The retailer has also installed a Follow Up Email extension which gives customers an opportunity to provide Wellies and Worms with valuable feedback about their order. And via an embedded link it also allows customers to continue shopping where they left off without having to resume their order from the beginning. In addition, this extension means the company can notify a customer when a particular good theyve been looking for is in stock and available to purchase.

Fermob Outdoor Lounge Manufacture reinvents pool furniture with the Luxembourg Bar Cart


Metairie, LA (PRWEB) August 23, 2012

TheGardenGates.com offers the stylish, French made Luxembourg bar cart from Fermob outdoor lounge. The Fermob Luxembourg bar cart is ideal for outdoor entertaining and living spaces because it comes in 23 colors and is made of lightweight but sturdy materials.

The Luxembourg bar cart features wheels, bottle holders and a removable tray for a solution to outdoor entertaining and storage. This Fermob outdoor lounge design raises the standards for both functional and high fashion outdoor furniture. The Luxembourg bar cart is sleek and modern and perfect for outdoor living spaces such as patios, decks, lawn and pool areas.

The Luxembourg collection from Fermob outdoor lounge was designed by Frederic Sofia, an imaginative and contemporary Parisian artist, who drew his inspiration from the Jardin du Luxembourg in Paris. 16 pieces make up the Luxembourg collection including childrens sized pieces to accompany the full scale ones. Each Luxembourg piece of outdoor furniture is made from light, lacquered aluminum and is painted using a special process to protect from the sun and elements.

Fermob outdoor lounge is a French company that expertly designs and produces outdoor lounge furniture using bold aesthetic elements that draw on the past and the present. Their modern and offbeat collections of outdoor furniture showcase the talents of not only famed artists but also skilled craftsmen using traditional and eco-friendly methods. Fermob USA currently has 13 collections in addition to single piece designs, and all of Fermobs outdoor lounge furniture comes in the companys palette of 23 colors.

TheGardenGates.com is a lifestyle boutique specializing in home and garden decor as well as everything from womens jewelry to luxury linens. TheGardenGates.com is a premier retailer or Fermob outdoor lounge furniture and features every piece from the beautiful French company on the online boutique. The Garden Gates originally began as a home and garden shop in the suburbs of New Orleans over 10 years ago, and it continues to grow each day through the online store in addition to the well-loved storefront.

About The Garden Gates

Founded by Jacqueline Elizabeth Kendall-Harris and Chad Harris in 1999. Jacqueline plays an instrumental role in product development, interior design and the developing the core principles of The Garden Gates lifestyle. Chad plays an instrumental role in the creativity of the brand, marketing and technology of the business.







Gear Price Comparison Service Opens Outdoor Blog

Salt Lake City, UT (PRWEB) October 2, 2006

OGE, Inc. recently opened an outdoor blog dedicated to bringing consumers the latest and greatest outdoor equipment and apparel from the world’s best gear companies. OGEBlog.com categories include Sales & Promotions, DOTD (daily gear deals), Articles, Industry News, Daily Grind, and more. This is a WordPress blog using several powerful plug-in components to enhance the service.

“Our blog visitors can subscribe to the OGE Blog using FeedBlitz from any page they’re on,” says Jesse Hoffman from OutdoorGearEngine.com. “Many of our blog posts are centered around sales, promotions and coupons from gear retailers, so if blog or OGE visitors want to be notified of web deals via email it’s simple to subscribe.” Hoffman adds, “We also offer RSS feeds that highlight sales, promotions and featured web coupons from merchants.”

Featured topics and content at OGEBlog.com include:


Useful daily information from a gearhead’s perspective

Info on outdoor merchant sales, deals and promotions

Outdoor merchant spotlights from over 50 online stores

Mountain culture articles and outdoor industry news

Gear spotlights including a link to the OGE comparison

Currently the OGE Blog is accepting all user comments, with moderator approval. You do not have to have a WordPress account in order to comment on a blog topic. Gear junkies unite! Share insight on your favorite (or most hated) skiing, climbing, paddling or hiking gear at the OGE Blog. For more information or to visit the site please go to OGEBlog.com.

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Adventure Lives Online: Gorilla Launches Outdoor Research on Magento Enterprise


Chicago, IL (PRWEB) September 27, 2011

Gorilla, an award-winning ecommerce solutions provider and 2010 Magento Partner of the Year, has announced the launch of a globally-focused ecommerce channel for adventure apparel and gear maker Outdoor Research (OR) http://www.orgear.com/. Built on the Magento Enterprise platform the newly designed site outfits OR with a 360